This is your ultimate guide for gift giving this season to entrepreneurs and small business owners. From a Chamber of Commerce Membership to a flip camera to advisory timeblocks.
1 – Chamber of Commerce Membership – Being a member in a Chamber of Commerce offers a lot of advantages including networking opportunities, membership advertising and business expos, but sometimes for an entrepreneur a membership just doesn’t work into their budget. It’s not the most glamorous gift in the world, but this is a great way to help them reach their goals.
2 – UPS, FedEx, or USPS Gift Card for shipping – Unless they don’t send anything out, any entrepreneur will appreciate not spending money on shipping!
3 – Gift Card to a Print Shop – I’m sure you’ve heard of VistaPrint, but in the spirit of entrepreneurship, buy a gift card to a print shop that is a small business. For example, NextDayFlyers, is on the West Coast and they have great service and an equally great product.
4 – Year Subscription to Entrepreneur Magazine – Entrepreneur Magazine seeks to inspire, inform and celebrate entrepreneurs with monthly issues. They offer real solutions to the challenges of entrepreneurs, including tips, tools and insider news to help build – and grow – their business.
5 – Flip Camera – Even though there are a ton of YouTube videos out there, a lot of entrepreneurs are not using it to their advantage. A flip camera is a quick way to make a video and upload it right to Youtube. These videos do not have to be professionally edited, they can be gritty and show the real business. It gives your company more credibility, if your CEO is involved too
6 – Constant Contact – Email marketing is an important way to keep customers informed and excited about a business. Constant Contact offers pre-made templates for entrepreneurs and small businesses. Buying credits for them to get out there is a great way to kick start the new year for businesses. It’s easy but it can also be customized
7 – Fiverr.com – Unfortunately, I couldn’t find anywhere that you can buy Fiverr credits but an American Express Gift Card will do. Fiverr is a website where people will help your business for $5 a gig. It can be anything from a voice-over to targeted websites, facebook, or twitter traffic. Personally, I recommend that you go with something tangible. As far as the gift card, somehow you have to get them to prove that they used it on Fiverr.com
8 – Timeblocks – Out of all of these, I think this is the best as far as money vs. ROI. This is a great idea for an entrepreneur or a small business owner looking to get ahead of competition. Timeblocks can be anything from a short email (deducting minutes from your balance) or an hour long conversation that acts as a sounding board or experienced advising.
Smart Marketing Group is a marketing company focusing on design and execution of integrated marketing and niche strategies for businesses large and small. Les Wolff, CEO of SMG, has 45+ years of sales, management and marketing experience ranging from sports marketing to small business management.